9/23/2023 0 Comments Vanity fair hollywood issue![]() Hitting stands this week, the issue features a tri-fold cover shot by Annie Leibovitz. VF is poised to release its stand-alone Hollywood issue. The holiday issue, which takes the place of VF’s January issue, gives advertisers the entire month of December, he said, noting that the issue will include a gift guide. Mitchell noted that he came up with the themed concept last year in its January issue featuring Bradley Cooper, which was branded as its “holiday special.” From that experience, he decided to put the issue up for sale a littler earlier than usual - on Nov. In terms of advertising, he noted that the larger issues have helped attract more luxury ad pages, as the Holiday issue hits before Christmas, and the Hollywood issue goes on sale before the fashion collections season. Although some issues following the themed editions will have a shorter shelf life on the newsstand - about 21 to 25 days - the publisher said there hasn’t been a noticeable impact on sales.
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